About

I work with companies to develop and execute strategies for go-to-market, demand and lead generation, sales enablement, and branding.

I’m Jes La Russa, a marketing strategy consultant with 25 years of experience building efficient, data-driven marketing programs that deliver measurable ROI and fuel growth. I specialize in aligning marketing strategies with business goals, driving brand awareness, optimizing customer engagement, and leading digital transformation for both B2B and B2C companies.

With a proven track record of launching products, building teams, and managing market expansion, I’ve helped organizations scale while ensuring regulatory compliance and enhancing customer satisfaction. Holding an MBA from UC Berkeley and a BA in Journalism from the University of Iowa, I partner with businesses to refine brand strategies and achieve sustainable growth.

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Susan Bandura, Owner, Burning Questions, San Franisco, CA

"We appreciated how Jes leveraged data to inform strategies and her ability to turn complex data into actionable insights, guiding our targeting and messaging strategies to achieve outstanding results. Her leadership efficiently moved the project forward and fostered a culture of continuous improvement.”